Website Content Audits
Website Content Audits
“The key to writing anything well is to look your reader in the eye.”
“You need to write for the company, your readers, and the search engine.”
Nick Usborne, Net Words—Creating High-Impact Online Copy
Website Content Audits
When it comes to rating your own enterprise website content, you might be asking yourself: What’s a process that works…is reliable…objective?
Did you know that the Web Marketing Association lists seven components essential to assessing website content?
CreativityImpactDesignContentInteractivityEase of UseUse of the medium
Obviously, this is a lot to consider all at once, and what constitutes good “content” or “design” or how to gauge “ease of use”…this can be a subjective process and one hard to put into practice.
So what’s the solution?…
The EdPro Website Content Audit is a great way to start the process.
At the end of the process you’ll have detailed written ratings of your website content, with insights guided by industry best practices.
To help streamline the process, make it reliable, and take the guess work out of it, EdPro uses an objective, field-tested, 21-point checklist.
In the end, creating, updating, or revising web page content will require input from your whole team, but your written website content audit report from EdPro will give you a comprehensive and objective starting point for your in-house decision process.
If you know your website content isn’t performing the way you want it to—whether with regards to ease of use, prospect engagement, establishing trust and authority, and being optimized for search…
Or, if you just want to get a fresh perspective guided by a field-tested system…
Schedule a Website Content Audit anytime, at your convenience, and with competitive rates!
Have questions? It only takes a minute to schedule a Free 20-Minute Check-In call. Please reach out to us by email, voice call, or with a text message, and request your free check-in call today.